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The winner of multi-Ariels (the Mexican equivalent of the Academy Awards), Juan Carlos Rulfo’s visually astonishing and poetic (little wonder given that Juan Carlos Rulfo is the son of Juan Rulfo, Mexico’s foremost writer) DEL OLVIDO AL NO ME ACUERDO is one of the most remarkable films to emerge from contemporary Mexico.
The film examines the collective memories of the community of Jalisco.
The pretext is the search for Juan, with the film becoming both an attempt to piece together the puzzle of his life and a testimony to this life and his literature.
The director himself describes it as a tribute to the collective memory of Mexico; moreover it is also a fascinating look at heritage and ancestry.